Buy SA Week is an annual celebration of the products, produce and services made here, the people behind them, and the impact we can all make when we choose local.

Love Local.

Buy SA Week 2026

That’s a wrap on Buy SA Week! It was fantastic to see South Australian businesses, industry and the community come together to celebrate the people, products and businesses that make our state so special.

In partnership with local businesses, Brand SA delivered nine days of free pop-up activations, tastings, giveaways, discounts, competitions and more!

Buy SA Week brought local to life across South Australia, reminding us that every choice to buy SA makes a difference to our people, jobs, innovation and communities.

From backing your favourites or discovering something new, there were plenty of ways to get involved and support the locals behind the brands you love. Here’s a few highlights…

2026 Highlights.

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What's On.

Events and
Tastings.

Thousands of locals got to Spin to win South Aussie products at major shopping destinations and pop-up activations.

Roaming
Samples.

Our team set out to spread a little local joy by surprising and delighting shoppers with free samples of local products.

Regional
Showcase.

We shared the people and places behind some of South Australia’s favourite brands, connecting products to the regions.

Cooking Demo
with Sprout
Cooking School.

Renowned foodies Callum and Themis put on a special cooking demonstration using delicious, homegrown goodness.

Pizza Masterclass
with That’s Enrico.

Award-winning pizza expert Enrico Sgarbossa entertained audiences at Adelaide Central Market with a live pizza masterclass.

SA Seafood
Showcase in
Rundle Mall.

Shoppers experienced the best of SA Seafood with live cooking demonstrations, a range of regional producers and great giveaways.

Promotions.

This year we had over 120+ Buy SA Week offers and discounts from South Australian businesses.

Discounts.

Discover exclusive Buy SA Week offers and discounts from registered South Australian businesses, and enjoy great savings while supporting local.

Tastings.

Experience quality South Australian produce and products with free tastings and samples from participating local businesses this Buy SA Week.

Competitions.

Win big this Buy SA Week! Check out the exciting competitions and great prizes on offer from businesses across South Australia.

Why
Buy SA?

Supporting local is good for you, good for our community and good for South Australia.

Every time you choose South Australian produce, products or services, you’re backing the people and businesses that keep our state thriving.

Buying local strengthens jobs, supports regional communities, drives our economy and invests in our future. It also means choosing the quality, innovation and craftsmanship that South Australia is known for.

See also